Here are four key reasons why email will remain important: 1. I suspect that email will remain king indefinitely, because even if there is a better email alternative out there, it will take time to replace everything we do with email today. So, don’t believe the hype: email is not dead. In fact, The Radicati Group forecasts that the cloud-based business email market will reach US$34.8 billion next year, which represents a 400% growth rate from 2015. Email volumes are still growing, both in terms of the size of emails and the volume of emails. Yes, perhaps there is a desire to find an alternative, but no other single form of online communication has emerged yet to knock email off its perch. Why? Because email is still an integral part of our daily lives. Yet the ironic part is, those same people continue to use email on a daily basis.
Actually, if I had a penny for every time I’ve heard this phrase, I’d have a very large bag of pennies right now. Over the years, I’ve had several people, companies, analysts and alike tell me that email is dead.
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